Bootstrapped software · $1k–$50k MRR
Know your company’s true worth.
Fix what matters. Sell on your terms.
ValuePulse tells you what your company is worth, why it is worth that, and what to fix before you sell — instantly, for the price of a dinner, with no broker in the room.
Six numbers in. A range priced against real closed deals, and the two metrics dragging it down, each one costed.
Free and unlimited. Six fields, no signup, no email until you want the reasons.
- $0
- Ballpark Score, always
- 0%
- Commission, ever
- 90s
- From six numbers to a range
$9,400 MRR · +3.1% MoM · 4.2% churn · 86% margin · 31 months
$181,000–$216,500
1.8xannual revenue · 2.5x owner earnings, against published micro-SaaS multiples
Value drivers
- Revenue growthStrong
- Gross marginStrong
- Recurring revenueStrong
- Customer concentrationMedium
- ChurnMedium
Top fixes, priced
- 1Bring churn to the 3.2% reference+$49,500
- 2Cut the 38% customer under 20%+$32,500
Illustrative figures for an example business. In the product, every figure is shown with what it is based on.
Know it. Grow it. Sell it.
A free calculator hands you a number and stops. A buyer arrives with reasons. So the work is naming which metric holds the multiple down, what it costs in dollars, and how to fix it before diligence starts.
Know your worth
A defensible range and the implied multiple, priced against real closed deals — not a multiple you read on X.
Understand why
Which metrics drive the number up and which drag it down, each one named and quantified in dollars.
Fix what matters
The red flags a buyer will use to negotiate you down, ranked by dollars off your valuation, each with the fix.
Sell on your terms
The memorandum acquirers ask for, plus an anonymized listing to buyers — with no commission on the outcome.
Everyone who values your company wants something.
Free ARR calculator
A range with no argument behind it
$0 and a sales call
A broker's free valuation
A number from someone paid on the outcome
10–15% of the deal
A valuation firm
A 40-page report, six weeks later
$2,000–$10,000
A multiple you read on X
An anchor, usually the wrong one
The difference on your only exit
ValuePulse sells the number, the red flags and the paperwork. It never sells your company. Nothing rides on the answer, which is the only reason to believe it.
Priced like a dinner, not like a mandate.
$0
Ballpark Score
The range, the implied multiple, and the one line it is based on. Unlimited, always free.
$29
Value Audit
Every red flag a buyer will use against you, ranked by dollars off your valuation, each with the fix.
$49
Exit Memo
The confidential memorandum buyers ask for. Fifteen sections, generated as a PDF you can send.
Held
Deal Listing
Ninety days of your anonymized metrics on the Acquirer List — held off sale until that list passes 25 buyers. It is at 1, and we print the number rather than take the money.
One-time purchases only. No subscription, no success fee, no escrow, and no percentage of your deal in any form. Acquirers join the Acquirer List free — sellers are the payers.
A number is only as good as what it is priced against.
The Index is the comps layer: publicly published asking prices, closed-deal multiples and quarterly M&A reports, refreshed monthly. On top of it sits the anonymized aggregate of every Ballpark Score ever run here.
That second layer is the part a calculator cannot copy. Each founder who values a business here makes the next range sharper for everyone.
A band publishes when twelve closed deals clear it. Until then it says so, plainly. A shaky median is worse than no median.
Know your worth before anyone else does.
Six fields, and the range comes back on the next screen. It is free and unlimited, there is no account to create, and we do not ask for your email until you want the reasons behind the number.
What is open today
One-time prices. Nothing recurring, and no percentage of a deal in any form.